MINILUXE

PROJECT OVERVIEW

I designed a direct mailer encouraging e-commerce customers to try MiniLuxe hand care products with a 20% discount. Following brand guidelines, I created a minimalist yet trust-inspiring design. The front showcased the nourishing cuticle oil rollerball with a promo, while the back emphasized hand skincare and MiniLuxe's clean ethics. With imagery of hydrated hands and a smiling customer, my mailer invited recipients to elevate their skincare routine with MiniLuxe.

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Melia Moisture